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The Campaign: Jif's "Save the Celery" campaign is set to make a splash on February 11, aligning with the excitement of the Super Bowl. Through a strategic partnership with GoPuff, consumers can claim a free jar of Jif via a dedicated microsite, www.savethecelery.com. This initiative is not only generous but also showcases the brand's commitment.
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In addition, #SaveTheCelery offers a free jar of Jif peanut butter to chicken wing enthusiasts as a plea to save the celery side. The Ringer's Bill Simmons will also promote the hashtag in his.
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Customers can visit www.savethecelery.com on Sunday February 11, to get a free jar of Jif* delivered by Gopuff in minutes, saving the celery one stalk at a time - all without missing a moment of.
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The new Jif campaign, #SaveTheCelery, aims to rescue this often-underappreciated veggie with heartstring-pulling ads and an offer of a free jar of Jif peanut butter to wing enthusiasts as a plea to save the side celery from being discarded. In addition to TV, video, influencer partnerships with Jesse James Decker, and social running nationally.
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Jif® is on a Mission to Save Millions of Neglected Celery Stalks. PR Newswire Jif Partners with Gopuff to #SaveTheCelery with Free Peanut Butter for the Big Game ORRVILLE, Ohio , Jan. 29, 2024 /PRNewsw.
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Several more products with Jif peanut butter recalled
FYI: gif is pronounced like Jif Peanut Butter. Smooth, creamy, and made with that fresh-roasted peanut taste you love—Jif® Creamy Peanut Butter is perfect for sandwiches, baking, and spoons.
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Jif raises awareness about the plight of abandoned celery sticks, who so often go neglected at yearly Super bowl parties. The camera zooms slowly in on one such pile of un-crunched celery on a plate of playoffs snacks. With a jar of its creamy peanut butter in hand, Jif says you can be the change this Super Bowl by enjoying a tasty peanut butter and celery stick treat.
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Save the Celery: a case study. The story of Jif's intervention and Celery's redemption.
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Jif's 'Celery Sorrows' campaign, launched during the Super Bowl run-up, humorously encourages fans to save the neglected celery. The campaign includes offering a free jar of Jif peanut butter, influencer partnerships, podcast mentions, and social media activity. In an unorthodox twist to Super Bowl advertisement tradition, Jif, the renowned.
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Customers can visit www.savethecelery.com on Sunday February 11, to get a free jar of Jif* for delivered by Gopuff in minutes, saving the celery one stalk at a time - all without missing a.
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Jif is on a mission to Save the Celery - reminding peanut butter lovers, football fans, and those who go wild for wings that they can change the fate of celery by eating it with irresistible Jif Peanut Butter. In other words, they can make a snack to make a difference. Now that we know it'll be the Kansas City Chiefs and San Francisco 49ers.
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The fact is that during the game each year, Americans eat a billion wings, but only 14% of people prefer the underappreciated celery. #SaveTheCelery aims to rescue the veggie with heartstring-pulling ads and an offer of a free jar of Jif peanut butter to wing enthusiasts as a plea to save the side celery from being discarded.
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JIF - "Celery Sorrows" (2024) :30 (USA) by: Dabitch, Feb 8 2024 - 11:32pm. By Dabitch on February 8, 2024 - 23:32. Every year, millions of little celery bits are discarded, left uneaten and unloved. Americans devour 1 billion wings during the Super Bowl, but only 14% of wing-fans prefer the celery. You can help save the celery, by eating it.
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In an effort to Save the Celery, Jif is offering you a chance to win a FREE jar of Jif Peanut Butter delivered directly to your door on Game Day! As Jif puts it: Every year during the Big Game, America eats over one billion chicken wings - leaving millions of celery stalks heartlessly neglected, thrown away, and left to languish. But rest assured, you can make a snack to make a difference.
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Jif is looking to disrupt this year's 'ad bowl' with yet another campaign that's 'That Jif'ing Good.' The new campaign was created in partnership with PSOne, the Power of One solution for J.M. Smucker Co., led by creative agency BBH USA. The new "Save the Celery" campaign surrounds the Big Game by tapping into the culture and lore of the ultimate football snack - chicken wings - and.
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According to recent stats, only 14% of people actually prefer celery with their wings. That's where Jif comes in, swooping in to save the day with their ingenious #SaveTheCelery campaign. Disrupting the Status Quo: With their latest campaign, Jif is challenging the status quo and shining a spotlight on the underappreciated veggie. Teaming up.
